Prachi S
HEAD OF CONTENT STRATEGY
Prachi S is the Head of Content Strategy at greytHR and a marketing and strategy leader. Having 17 years of experience in media and technology, she thrives on connecting trends, insights, and storytelling to shape strategic narratives that inspire growth and transformation. Her expertise spans content systems, consumer insights, and go-to-market programmes.
About the author
Experience
17 Years
Education
MBA in MarketingMarketing leader who makes data tell stories
17 years of experience across B2B SaaS, media & entertainment, technology, and telecom. Prachi connects trends, insights, and storytelling to shape narratives that drive growth — combining data-driven analysis with creative storytelling to resonate with both stakeholders and end users.
At greytHR, she built and led the data stories function from the ground up as a new sub-vertical under product and marketing. Her research reports were organically picked up by hundreds of publications worldwide — including MSN, Google News, ET Insights, ANI News, and HR Tech Singapore — with coverage reaching nearly one billion monthly pageviews without paid distribution.
Previously at Disney Star India, she headed consumer insights and programming strategy for Star Bharat and Life OK, contributing to the most successful Hindi GEC channel launch of the year, reaching 200M+ viewers.Area of Expertise
Revenue Growth & Pricing Strategy
Product Marketing
Content Strategy & Brand Communications
Data Storytelling & Market Intelligence
Consumer Insights & Audience Segmentation
HR Technology
Resources by Prachi S
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EPF Scheme 2026: Key Payroll and Compliance Changes HR Teams Must Know
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Final Union Budget 2026-27: Key Payroll and Compliance Highlights for HR
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Economic Survey 2026: 5 Workforce Shifts HR Leaders Need to Know
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