Naturals Salon & Spa Cuts HR Processing Time by 70% with greytHR

80% Faster
Document Turnaround

70% Faster
Employee Workflows

85% drop
in HR queries

About Natural Salons

Industry - Wellness & Personal Care

Total Employees - 367 +

Headquarters - Chennai, Tamil Nadu

Groom India Salon & Spa Pvt Ltd is the company behind the renowned “Naturals” salon chain. Started as a proprietorship in 2006 and converted to a private-limited company in 2009, the brand is promoted by Mrs Veena Kumaravel and Mr A. S. Vedagiri, with Mr C. K. Kumaravel as CEO. Its rapidly expanding network of salons, corporate offices, and franchise units depends on a lean HR team to keep operations running smoothly.

The HR Challenges Before greytHR

As Groom India expanded its operations under the Naturals brand, its HR team encountered several operational hurdles due to fragmented and manual systems.

Manual onboarding and attendance tracking

Onboarding and attendance were handled manually, making the process time-consuming and error-prone. Employee data management lacked consistency across units.

Towards a Solution: Embracing a Comprehensive HR Platform

To overcome these challenges and scale efficiently, Groom India adopted greytHR as its unified HRMS
platform. With roles spread across salons, corporate offices, and franchise units, the company needed
a solution that could digitize processes, ensure compliance, and simplify workforce management.

greytHR delivered exactly that—helping Groom India transform key HR functions such as onboarding,
leave management, documentation, and analytics into a centralized digital system. This shift not only
reduced manual effort but also enhanced visibility, speed, and consistency across the organization.

The greytHR Impact:
Operational Efficiency at Scale

70% faster employee lifecycle workflows

Onboarding, confirmations, transfers, and exits are now managed through custom digital workflows. This shift cut processing time by up to 70%, ensuring compliance and consistency across business units.

85% drop in leave-related HR queries

Leave applications and approvals are fully digitized and accessible via ESS. Employees can now manage requests independently, leading to a significant reduction in HR follow-ups.

80% improvement in HR document turnaround

From offer letters to relieving letters, over 200 HR documents are auto-generated using standardized templates. Turnaround time has dropped significantly, improving accuracy and brand consistency.

30+ hours saved on year end leave processing

Leave carry-forwards, lapses, and resets are now fully automated. The HR team saved over 30 hours annually, with zero employee escalations and a seamless close process.

Real-time, audit-ready HR insights

greytHR’s dashboards and reports enable quick access to workforce data across HR, Finance, and Admin. This has improved audit readiness and supported faster, data-driven decisions.

greytHR is very user-friendly and gives us complete control over time and workforce management. It’s helped us bring consistency and speed to HR operations.

Rajan KIT Manager - Groom India

The implementation of greytHR has been a game-changer for Groom India Salon & Spa Pvt Ltd, providing a robust and scalable HRMS solution that has redefined the company's approach to managing its workforce. By automating and centralizing key HR functions, Groom India has not only alleviated the strain of manual processes but also achieved significant operational improvements, from faster onboarding to streamlined leave management.