100+ brands. 9 categories. 4 parameters. 1 recognition. We couldn’t find a better way to sum up the fourth edition of The Economic Times Best Brand Conclave in a nutshell! Hosted at Hotel Sahara Star, Mumbai, on 21 December 2021, the event felicitated stellar brands based on their popularity quotient, brand awareness, recall success and instant association.
A Level Playing Field
Since start ups to category leaders were vying for honours, the set of judging criteria (given below) was fair and stringent.
- 3-year presence in India (as of March 2021)
- Minimum growth rate of 5% YOYfor the last 3-5 years
- Annual turnover of 25 cr/50 cr for startups/emerging brands
- Provided holistic products/exceptional customer services
- Overall market share, work culture, business ethics, CSR, etc.
- Degree of innovation and extent of expansion
- Other no table accolades and industry associations
A Moment of Pride
We are immensely proud to announce that greytHR has entered the ET Best Brands 2021 club in the Technology category. Sayeed Anjum, our Co-founder & CTO, received the honour in person at the venue.
Acer India, Indusind Bank Limited, Future Generali, Medimix, LIC Housing, Mumbai Metro and TVS Motors were a few of the prominent brands that made it to the podium at the mega event.
An Eventful Day
The keynote address was followed by a fireside chat on addressing the post-Covid customer concerns. The unveiling of the Best Brands Coffee Table Book cover deserves a special mention. The candid conversation was a breather before the final leg of the felicitation ceremony. As soon as the curtains came down on the occasion, the venue was fumigated and sanitized.
We dedicate this recognition to all our customers, team members, partners and well-wishers. This would not have been possible without your support. A big thanks from Team Greytip.
The first HR Tech brand to receive this coveted recognition, greytHR is used by 10,000+ businesses of all sizes. Explore it here>>
